E-commerce is not in any way a new business category. Popular giants like Amazon and eBay have dominated the market for a long time. However, in recent times, there has been a boom in the number of stores worldwide. This increase in ecommerce can be tied to one name that has taken the world by storm – Shopify.
Shopify is the leading ecommerce platform globally. Instead of owning a store by yourself, Shopify helps entrepreneurs start up and run their own online stores. And the best part is it is easy to set up. You can set up an ecommerce store from the comfort of your bedroom in just a couple of hours – minutes if you already know what to do.
As you might have guessed from the last line, knowing what to do is the major factor in how long you spend setting up your store and how profitable your store will be. While you can set up your store with your own products, most users of shopify are dropshippers. This means they import products from other stores into their store and resell for a profit.
Dropshipping is easy to set up, and brings huge returns on investment (ROI) if you know how to go about it. Shopify on the other hand can be the perfect tool for dropshipping if you know what in-store apps to add to make your store better.
Oberlo is one of the most popular apps with top dropshippers. If you are planning on setting up a store anytime soon, here are some reasons you should consider getting Oberlo:
- Oberlo’s main advantage is the ease with which you can import products from Aliexpress to your own store. Once you find the product you want, a button click is all you need to import it to your store.
- Apart from adding your products, Oberlo also affords you the ease of processing orders. The one-click function allows your customers’ orders to be forwarded directly to the manufacturers. You won’t have to even lift a finger. All the orders that your store receives will be shipped directly to your customers.
- After importing your products to your account, you can customize them with Oberlo to fit your specifications. You can add product descriptions and images to make the products more appealing. This is very important as your branding is what will give you an edge as a dropshipper.
- International accessibility: Oberlo is available to use for everyone worldwide, provided of course that you have a Shopify account.
- Using Oberlo, once you have made a sale, your supplier will ship the products from their warehouse straight to your customer – you’ll never need to worry about packaging or shipping your products. Instead, you instead you can focus on the things that really matter – growing your brand and making sales.
- Oberlo gives you access to a great number of verified suppliers. Most suppliers offer very quick support. Having this kind of support when you need it can be invaluable in keeping your customers happy – especially in cases of complaints.
- Oberlo has sales tracking features to help you know the quantity of sales you make on each product. With this, you can know the products that are performing well and those that aren’t. You can use this information in deciding where to channel your resources for advertisements.
- You can easily keep track of your inventory using Oberlo. In fact, the extension helps you regulate your products so you cannot list a product that is already out of stock with your suppliers.
- It also has a shipment tracking feature. Once your products leave the manufacturers, your customers can keep track of where they are. Of course, this is an automated function, meaning you don’t have to do anything.
- Oberlo also helps you keep track of your suppliers’ pricing. In case of any increase or drop in your suppliers’ prices, you get an automated alert. This helps dropshippers maintain profit margins by adjusting their prices accordingly.
- The Oberlo Name Generator is a useful tool for coming up with an ecommerce store name. You can add a keyword or two that you would like to have in your ecommerce store name and it will provide you recommendations. Then you’ll merely scroll through the choices and choose your required business name, and launch your business. Not only is the Oberlo Business Name Generator free, but it’s also extremely easy to use. That’s one less thing to worry about for start up businesses.
- Even with all these functions, one thing that makes Oberlo stand out is the simplicity of their service. Most of the functions involve just one click of an icon. The extension also ensures that all of the information you need is presented to you in a very simple and easy-to-use format.
Starting a business is no longer a difficult thing to do. With tools like Shopify enabled by extensions like Oberlo, you can now plan and start a business with minimal stress and within a minimal amount of time. While there are other ways to start an ecommerce store, none can guarantee the same ease and speed as Shopify.
Remember that to use Oberlo, you will need to have a Shopify store. Visit Shopify and click on ‘Get Started’ to sign up. After you have a shopify store, you can then go to the Shopify App Store and search for and install the Oberlo extension.
Having the best tools is important to making any business a success. And if you are planning on starting an ecommerce store on Shopify, Oberlo is one of the best tools you can invest in. It costs a bit but you can be sure it is an investment worth making. Once you have the extension incorporated into your store, you will have just completed one of the most important steps you can take in making your store a success.